SkinJournet-Package

Start Your Skin Journey Marketing Transformation Today!

“We launched the marketing in April 2023 and after 20 weeks have achieved $22,778.31 for the skin treatment retention strategy through the Gift Pack plus $28,175.75 for the free product offer to get more clients started on their personalised home care prescription. That’s $50,954 in 5 months, and these are our front-end results!

The Skin Journey Marketing strategy has also increased revenue through treatment programs and memberships.”

Jes Basile, Clinic Owner Nuovo Skin & Health

In today’s fast-paced world, maximising your client database and boosting retention is non-negotiable. Starting clients on their personalised skin journey with your clinic boosts retention and revenue.

Our strategic marketing plan is your secret weapon, showcasing your dedication to stellar skincare results, delighting clients, and establishing your clinic as THE go-to for expert skincare solutions.

Ready for a foolproof system that guarantees ROI and empowers your team to launch clients into their unique skin journeys?

Let’s supercharge your clinic (or salon)!

 Unlock the Essential Skin Journey Marketing Package with Vanessa McDonald and the SMS team! Elevate your skin business to new heights with this complete marketing solution based on our 4-Phase Skin Journey Marketing Map.

WHAT IS THE 4-PHASE SKIN JOURNEY MARKETING MAP?

Picture the Skin Journey Marketing Map as a simple 4-step strategy. Your team can use it with every client, no matter where they are on their skincare journey. It’s that easy.

The result? You’ll see an increase in skin consultations, more bookings for skin treatments, and more clients choosing personalised skincare programs before moving on to a longterm maintenance plan.

Your team loves giving skin treatments and recommending home care routines because they’re passionate about what they do.

The Skin Journey Marketing Map will make this a reality.

Phase 1

SKIN JOURNEY

CONSULTATION &

KICK-START STRATEGY

Phase 2

SKIN JOURNEY

RETENTION STRATEGY

Phase 3

SKIN JOURNEY PERSONALISED TREATMENT PROGRAM STRATEGY

Phase 4

 SKIN JOURNEY MAINTENANCE STRATEGY – LONG TERM CUSTOMER LOYALTY

Get ready for something extraordinary:
The Essential Skin Journey Marketing Package!

A complete marketing and in-clinic system, powered by the 4-Phase Marketing Map, designed to supercharge your team in bringing more clients onto their Skin Journey and keeping them for life.
Don’t miss out on this exciting opportunity.

Phase 1

Kick-Start Strategy
KICKSTART

Phase  2

Retention Strategy
RETAIN

Phase 3

Program Strategy
TRANSFORM

Phase 4

Maintenance Strategy
MAINTAIN

The essential skin journey marketing package inclusions
A TURN-KEY MARKETING PACKAGE WITH EVERYTHING YOU NEED!

Done For You Canva Templates Artwork & Design & Copy including:

 Skin Journey Kick-Start Strategy

• 1 x A6 flyer Skin Journey Kick Start Package
• 1x A4 Poster
• 1x Email Reminder

 Skin Journey Retention Strategy

 • 1 x Skin Journey Gift Pack
• 2 x Emails (Retention & Retail)

Skin Journey Transition Strategy into Personalised Treatment Programs

 • 1 x A4 Display Poster

Skin Journey Maintenance Strategy Monthly Maintenance Plan

Plus
Skin Journey Strategy Consultation with Vanessa McDonald (90 mins)

Vanessa's expertise will help you create your Skin Journey Marketing Strategy, ensuring you reach your sales targets and revenue goals.

Vanessa McDonald, founding director of Salon Marketing Solutions, is a marketing strategist with 22 years of experience in the professional beauty and skincare industry. Vanessa specialises in client retention and skin journey marketing strategies.

Access to Skin Journey Marketing HUB portal with training videos to prepare the team.

“We launched the gift packs last week, which have been bloody AMAZING.
It has been received so well by not only the clients but also the team are so pumped by it, and today I made an extra $1000 just from the free cleanser voucher!”

Linda Garner, Clinic Owner
Instincts Body & Skin